Love all of the local t-shirts here! Service in store has always been amazing, and shipping for online orders is super fast too! Love that some of the shirt sizes are going up to 4X too!! Definitely come here if you want fun Tennessee/Knoxville shirts and products.

Great place for local t shirts and supporting local business. A great place for t shirts and hoodies and anything else you can think of

The best place to find clothing and things taking pride in East Tennessee!

Question for ownerdo yo useel shirts with cuffs that i can use to cheat on my school exame

Cute little store to find souvenirs. I had been looking everywhere for a knox sticker to put on my car to remember the trip and they had a bunch of cute ones right on the counter!

Excellent selection for East TN residents.Love frequenting this shop.Would highly recommend.

Great service and selections! This is a must stop in Knoxville while visiting. We love the printing services they offer as well for our small business.

Come here if youre looking for super cute and comfy local t-shirts. Everything Ive ever gotten from here is so comfortable and holds up well!

Great place. Love their selection of local t shirts.

Neat place with cool souvenirs!

My husband and I own 15 + shirts from here. Not only are they clever and well-designed, they are incredibly comfortable and hold up to lots of washes. They make great gifts as well!

Fun, quaint and locally minded.

One of my family’s favorite stores ever! They are always eager to help and very nice! Great Website as well! Oh, my daughter loves the bags! GO VOLS!!!!!

Really cool place with a lot of Tennessee gear!

I love this store. Quality comfortable shirts. Many unique ideas. A true treasure in downtown Knoxville.

Best local shop in downtown!

I have ordered 3 times during Covid19 quarantine and every time I have received my order quickly. I also sent an order out of state and it was received in 3 days! That’s amazing!! I love the quality of their apparel as well!

Nothing Too Fancy is such an awesome store!!! I love their shirts and sweaters cause they are so soft and comfy!! Dustin and Lisa are great people!

Hands down my favorite place to outfit my own wardrobe (not going to lie I have 2 full drawers just devoted to Nothing Too Fancy shirts) but also the perfect place to get gifts for anyone in your life. Great, friendly staff and welcoming atmosphere.

Found some nice shirts here. Nothing Too Fancy and Nothing Too Cheap!

One of my favorite shops in Knoxville. Comfy shirts and awesome stickers!

Such a cool store that has fantastic shirts, some for Knoxville, the Vols, UT. All awesome, good quality, and nice. I love the neighborhood shirts and would really love to see one for West Hills so I can represent ;-)

Amazing locally owned t-shirt shop with great shirts and fantastic TN souvenirs and gifts - awesome for tourists and locals alike! A definite must when visiting downtown Knoxville.

I love this store. So many cute and soft t shirts a little pricey but so worth it. The staff is super sweet too.They also have great size choices for 2x and 3x!

NTF is my go to for fun tshirts for my family and for gifts. My husband loves the beard care products they carry. Highly recommend this locally owned shop!

Awesome selection of Tennessee wear and gifts. The staff is really awesome and will basically talk to you about anything. Tons of hilarious and stylish shirts, also lots of simpler styles. Truly a must-stop shop when visiting Knoxville

Genuinely committed to the good of the environment and the community. They always find a way to give back or help out, but never use their generosity as a ploy to get customers-- its just who they are!

I love those place. Its got great local shirts and apparel that only people around here would understand. Its a little pricey but you can also get some good deals

I like this store a lot! I got a really cool orange TN flag t-shirt. It is comfy and looks good. This store is way more mature than a Hot Topic or something along those lines. They have one of those old school photo booths like Jack White has in his studio. Pretty cool! If you are a native of TN or even a TN enthusiast you will definitely find a great shirt here! The staff is real nice too. Its worth a visit if youre looking for vintage-style t-shirts or TN merchandise.

Get local shirts and gear

Awesome store!! Love the variety of shirts available. Shirts representing the Knoxville area. You wont find shirts like these anywhere else.

Amazing tshirts by local artists. Perfect stop for souvenirs that are really unique. A little pricey for tshirts but you get what you pay for.

I have Bought 18 of these T-Shirts and I love them all!! Before I started wearing these Tshirts I was never a Big T-Shirt wearer but Love them!! Great Designs! You get Great customer service anyway you purchase their the shirts on the Web site or in the Store!!

Local clothing store. If you love Tennessee. Love Knoxville. Love funny clothes. Love impossibly soft shirts. You should shop here.

Great local place. Really neat designs

Nothing Too Fancy provided the design and production of the workwear for my company. We all love the gear and are proud to wear it! Thank you for a wonderful job!!

Cute store; great selection of souvenirs; open later than most souvenir shops around the area...although, a little pricey.

Best selection of Tennessee apparel, not just the typical Vols stuff. I own about 10 of their Tshirts. Softest shirts ever!

Bought 2 shirts on sale for grandkids.

Incredibly unique and well-maintained store. If you need to buy a Tennessee-specific gift for a friend or loved one, this place is the space to visit!

Awesome t-shirts and super nice staff

Very cool staff and lots of great Tshirts!!

One of the best places to find original Knoxville merchandise! Always helpful and always friendly!

My favorite place to be!! Funky, fun and throwback! They’re part of what make downtown Knox so unique!!

Nice little store in downtown knoxville

Great selection of shirts for guys and gals. Friendly staff. Awesome place for travel gifts/souvenirs.

If youre proud of the city of Knoxville, this uis the place to shop. They have a huge selection of Knoxville-centric t shirts with some really funny stuff on them. Really good quality too-really soft but durable. If you have people from out of town this is the place to take them for their souvenirs.

Staff were great...fun, reasonably priced boutique...

Neat selection of interesting shirts, stickers, socks, magnets, etc.. great place to pick up something different as a souvenir, tho a bit pricey seems to be good quality!

Great store for anything Knoxville related. They have a great selection of beard oils!

One of the most unique t shirt shops in knoxville everything in the store has to do with local surroundings

Best local shirts ever. The seasonal and neighborhood shirts they do are must haves for everyone in East TN !

They have cool local stuff that you cant find anywhere else.

Awesome shirts. Softest I have ever had!!!

Seemed good, had a lot of Knoxville local stuff, touristy but if youre in for that sort of thing it is good.

They have awesome shirts and the sizing is perfect. Im pretty tall and sometimes have trouble finding shirts that fit cuz xl notoriously just increases in width rather length, but not here, they fit perfect.

Cant be beat for trendy, locally themed merchandise, particularly shirts. Great for finding a unique gift!

Great place to get retro tee shirts.

Prices for t-shirts are a bit high, but they do have great designs and the shirts are super comfortable.

Look t shirt shop. Takes a while to decide which shirts are going out the door with you

Awesome staff and great people with sustainable products!

Great selection of local tees

I make sure to stop by this place every time Im back home in Knoxville. Very creative and funny apparel, awesome atmosphere, and the owners are the best!

Love the novelty of this place. A little over priced.

Cool items! Just a bit pricey

Great place for some cool shirts

Best place ever

Nice shirts, high quality and many local sayings

Their stuff is really fun, but the selection of stuff is quite small. Slightly overpriced.

Fun store! Great tshirts

Great little shop!

Love the place and the plaza

Great locally themed clothing and gifts

Great selection, unique items! Quality stuff

Get you T-shirts here!

My new favorite store!

Great products it really expensive.

Great shirt collection

Everything in this store is awesome.

Theyre right..... Theres nothing fancy about this dive

Neat store with cute shirts and HORRIBLE CUSTOMER SERVICE. Avoid.

Not that great, i would go to tailgate in market Square, much much better.

Great t shirts!

Unique shop, great staff

I love this store!

Great store!

Awesome merchandise

Nice

Says everything

Overpriced.