They have just about anything you could want that is Moon Pie related. The prices are a bit high, but not outrageous. I suspect people would buy more souvenirs if they were less expensive. I wasnt prepared to pay $19 for a t-shirt, but I would have if it was $15 I would have bought 2.

I got Mooned in Chattanooga!!Check out this Moonpie store, really cool. Lots of Moonpie and Chattanooga related merch. Asked you can stock up on various flavors of Moonpies. Picked up some cool Moonpie patches!

Awesome store, cool merchandise and sweets. bought 12 double moon pies different flavors two T-shirts and an RC cola / moon pie gift set

Mix and match mini moon pies! definitely worth stopping in here just to get a bunch of different flavor of moon pies where you can try all the different ones. Sunday has free parking so its a good day to come by without having to spend any extra there in traffic was a little less.

A variety of moonpies in the store. I got the collectible tinsand choose minis to make full (24). The store has shirts, stickers and other items. Look at store hours before coming. Pay the meter to park instead of public parking area.

Fun, nostalgic, not a tourist trap. The items are of excellent quality too!

We grew up with moon pies so this was fun to visit. My only complaint is that the prices either werent obvious (or maybe not even there) on much of the product. I probably would have bought more if it had been! Enjoyed sampling the different varieties after getting back home.

Cute place. A lot of character. No plus size clothes, though. You know us big girls like moon pies. Why not have a few 3X shirts in the mix?

Way to expensive. Not a huge variety of moonpie accessories and is in a metered parking area where we received a parking ticket. The meters were not very visible, albeit I perhaps should have looked better? Service was friendly but all in all I can only give it a 3. A moonpie small sock monkey should not be 16 bucks or more. Good theme of childhood memories but again, too expensive. Small, cramped and bit claustrophobic in there. Owners could really up there game with some changes.

Find this to be a delightful place to visit while in Chattanooga. Staff are friendly and knowledgeable about local attractions.

Cool little shop.

As a food blogger for A Pinch of Butter Food Blog I am a true Moon Pie fan and when I came to Chattanooga, TN I knew I had to visit this store. They have so much to choose from and I even found souvenirs to take back to my family.

Moonpie general store in Chattanooga. Nice little store with all of the flavors of Moonpies.

Cool store, all sorts of moonpies. Great stickers too

First-time visit - definitely a neat place to visit. Practically every moon pie flavor offered, and you can mix and match your own box of them.

Super friendly staff, great selection of moon pies and moon pie gifts.

Cute little general store filled with Moon Pies and Moon Pie accessories (no, really, theyve got a tin can to hold the Moon Pies so they wont fall apart in the bag!). Theyve also got other candies and other local souvenirs as well. Needless to say, theyre not GENERAL general store, so temper your expectations.You can also supposedly make your own Moon Pies, but I have no idea how that works as I havent tried it.Currently theyre limiting the entry to the store to 2 groups at a time. Location seems nice and clean. If you catch them at a good time, you might even be able to get in without waiting!

Wonderful staff, cute shop, lots of moonpies, moonpie items. Cool business beside the shop.

It was so fun to go and relieve our childhood through moon pies, bottle cap candy, and an auto bingo card. They even have the original RC (royal crown) cola dispensing machine I used as a child. Stop by to enjoy a taste of yesterday though candy and games.

I love moon pies and was excited when I found out about this place. Lots of other stuff other than moon pies. You can get an ice cream sundae with a moon pie (i regret not doing this!). It looked so good! I loved this place so much, I went every day I was in the area.

Fun place to buy Moon Pies and memorabilia!

Fun experience with reasonable prices. Havent had a moonpie since I was a kid. Brought up some great nostalgia.

If you like Moon Pies or nostalgic candies... pies are cheap Minis 50 cent each (only 10 calories) or 12 for $3.95. A 12 pc box of regular size double decker is $7.95, I think singles are 75 cents. You can personalize your assortment (chocolate, strawberry, banana cream, salted caramel, vanilla). Lots of other candies. They have some nice gift cans - I didnt check it they were empty. Moon pies originated here (so did Little Debbies). its cute.

It was so cute. After the Aquarium just walk straight down the street. You can also grab a snack at the cute little counter.

Nice little 💎in the ❤️ of downtown Chattanooga. Guys, you gotta grab a piece of history while visiting. Old school candy will take you back.

Hidden among the shops on this busy street, definitely worth the stop. Wide variety of quirky nostalgic items, including a large variety of Moon Pies. Also, ice cream and a soda fountain/hot dog bar.

This place is so quaint. Plus I love moonpies. So I cannot give them less than a five-star rating. Also the staff was very friendly and the selection was phenomenal.

Make sure to get a moonpie Sunday or moonpie milkshake!

There really wasnt a lot to this place. Underwhelmed. We were expecting to see quite a bit more, maybe some moonpie history, or some strange wacky flavors. This was pretty much just a moonpie gift shop.

Great little store with about anything you could want. The mini moon pies are a really good deal.

Cool store. Really good moon pies up in caliber on my mind. Must check out if in the area.

Neat place. Love the moonpies of course but found weaving loom toy from childhood. Made little potholders, so cute.

Nice place to visit. Everything moonpie related. Parking was pretty convenient as well. Friendly staff.

Never had a moon pie until today! They have lots of flavors to try. They also have a little cafeteria in there but I didnt order anything from there. Cute little place!

If youre a fan of MoonPies, this is the place for you. They have every variety, plenty of MoonPie merch, and the staff is very friendly.

This is a nice little store in downtown Chattanooga. If your in the area, this is a must stop.

I always stop here when in town and get a box of the mini moon pies. I cant get the variety like they have anywhere else!

Got there at 917 am was supposed to be open at 930 am left at 940 so bummed out here is where we got the hours of 9:30 am these are giving our at all the rest areas in florida tennesse etc and say 9:30

One of a kind place. Very popular. A must see when in Chattanooga.

Had a great time...this store brought back alot if childhood memories for me !!!

Oh my gosh I love RC you know moon pies love yourz in glass bottles again has been a long time since Ive had one of those yes the moon pie selection that was there all types of other stuff you can get very good place clean I mean excellent excellent customer service little pricey but it was good downtown Chattanooga I really liked it enjoyed being there I definitely go back

A great place to visit... especially if you like Moonies!

Staff was very welcoming. Store was clean and product displayed nicely. We ❤ Moonpies!

Moonpie sundae. Not sure I need to say much more. Lots of cool gift possibilities.

Had cute souvenirs and little voodoo dolls and obviously alot of moonpies and moonpies i didnt kno exsisted

They had everything except for the coconut moon pies

Great place took me back to my childhood. The staff was really nice.

Who Knew! Heaven on earth was in Tennessee. This place is great, not only do they have every variation of moon pie you can think of, but its like a throwback Thursday. Everything fun from my childhood was in this place. It was time well spent. To top it off, I left my bag of purchases and they were so kind to ship it to me at no cost. Loving IT!!

Great place!

The moonpie general store is a cute little throwback to early 80s corner store treats with some kitsch thrown in for good measure and a selection of fridge magnets, toffee and update moonpie flavors like salted caramel.

If you love moon pies, this is the place to go. Big selection of moon pies and retro candy. T- shirts, ice cream, hot dogs and other novelty items. A must stop for us with the kids when visiting Chattanooga.

A cool store with some historical information about moonpies! So many moonpies to choose from. Lots of moonpie swag as well.

So much fun! Proper COVID precautions, but the place stayed busy. Cool selection of Moon Pies and memorabilia.

Everything Moonpie can be found here hats, tins, shirts, mugs, ground coffee, beer, yes even Moonpie beer. Its a neat shop to stop and check out if you are in the area.

Had every flavor. Awesome

This was so awesome. Price are great. Atmosphere is great. Staff is great.

Lots of selections, prices should be more affordable, like the reason why moon pie was created in the first place.

Not really my thing. Only really sold moonpie related items.

My boyfriend loves Moon Pies, and he wanted to stop inside to get some (and also get a hoodie because he was cold). We liked the variety of flavors that were available. The staff also enforced COVID safety precautions, which is always a plus.

Neato stop in. Found sum goodies!!

If you grew up loving and eating Moon Pies, this is the place to go for EVERYTHING Moon Pie!!

Banana flavored double-decker moon pie yummy!

This is so cool an actual moon pie store. Its basically an outlet store for the factory which is located in town. Chattanooga Tennessee is a beautiful city I would love to live there.

Covid has affected the business. Really remember a lot more candy in the store. Loved it tho. Got my fresh moon pies!!

Very quaint and fun little tourist destination with novelty gifts, clothing, and of course, Moonpies. Even original flavors Ive never seen anywhere else

Old fashion, sweet😊 We love the treat of moonpies. They have 5 or 6 flavors. They make these little coconut pies that are so good.

Such a cool place with a huge selection of candies and unique sodas, such as Pickle Soda, Ranch Dressing, and Butter Soda!

The home of a truly iconic dessert snack. They sell a nice selection of memorabilia as well. I once drove an hour and a half to Chattanooga just to visit it.

I did not know they had all of these flavors! So delicious

Cool store, large variety of moon pies and some cool other what nots

Great prices then other places

Any moon pie you could imagine! Plus, anything you might want to go with it. Slightly expensive in my opinion but, its a tourist stop. Look carefully for the sign. It is MoonPie shaped but it is small. We drove by it twice. On street parking.

Lots of great Chattanooga trinkets.

Great if you want to buy fresh moonpies or interesting ice cream combos. People are super nice in the store!

So cool. This little store in downtown Chattanooga is a must see in your downtown travels. A little bar where you can order up moon pie snacks as you enter the store. Plenty of memorabilia and souvenirs to purchase. There is a moon pie and RC cola combo to buy for $5. Lots of tee shirts and other items to remind you of your trip. You can watch a short feature clip of the history of moon pies and how they got their start. You can package your own moon pies according to your favorite flavors to purchase. This is a Chattanooga institution you must visit. Easy to find on Broad st. not far from the aquarium.

It was neat but I really felt it lacked the history of the moonpie because all the clutter

Lots of moon pies and dont forget the RC cola!

Friendly people, great selection of merchandise. Was impressed that they had Sugar free options on the Soda fountain menu.

They have all the moonpies flavors you want. You can make your own box or just pickup a few dozen for the road. Get your moonpies swag here. Not when we visited they are limiting the number of people in the store. Not an issue, but you may have to wait a bit to get in.

A store full of MoonPie Memorabilia...Flavors we have never seen before...where we come from its a Cheerwine and a MoonPie...and they had Cheerwine...it was like a little slice of home...so far away...

Super cute shop. As a Chatt native, Ive been here a few times. I love getting flavors you cant find in the regular market.

Ive been to this store about half a dozen times in recent years. This was the first time I had lunch there. Some friends and I ordered the hot dogs and sat at the counter. It was a great environment to catch up in and the hit dogs were suprisingly good. The buns were very good. The person who took our order was friendly. Ill be back when Im in town again.

Took me back to when I was a kid. They have all the flavors and at a great price. I got 12 regular size for $5.99. So good.

Great store for picking up gifts for all. Friendly knowledgeable staff.

Who doesnt like Moon Pies. Cool little shop with plenty of Moon Pie swag

Fun store. Moon Pies and RC cola. Nothing better than that.

We had to stop in at the Moonpie store for one of their fountain drinks had to be the best tasting one I have ever had. Also picked up a box of the coconut creme moon pies. They are delicious.

#2 on my bucket list... Ive waited my whole life to go there... #1? Touring the factory.

The staff was not UNfriendly, but where’s the southern hospitality? I was excited to find the clearance t shirts in the back and then disappointed that many of them were for other cities from the chain.

Lots of treats that brought back memories from my youth. Worth a stop - if not for the snacks - at least some nostalgic pictures.

Very cool. great staff. custom desserts were excellent

Nice seeing things from childhood memories.Moon pies and RC sodas were the days!

One of favorite places to visit when in Chatt. The ladies working here are always so nice and accommodating. Go in and buy all the Moonpies you think you can handle!

Visited the store yesterday, the staff was very unfriendly and not helpful at all. They all just stood there like they wished we would leave. Both of the male employees were the worst. Not happy on my first experience with this place.

Cool spot. Great selection of sodas.

Love the Moon Pie

Refused service because of mask restrictions. They don’t care if you can’t breath wearing one. Don’t go here

Great old time candies. Good variety of moon pie flavors. My daughter has a hot dog, they serve good as well as the novelty shop. She enjoyed it, ate very fast. I think it is a bit pricey, 2 dollars for a regular size candy bar that is available at regular stores and five dollars for a little rock. That being said, it is down town and a tourist spot, so charge what the people will pay.

Nice place. Great selection of you like moon pie

I love going into this store! Its so much fun to walk around and see the nostalgic items and I cant forget the moon pies. This store carries moon pies: regular size and minis, moon pie items with the insignia, from plates to t-shirts, old fashion candy, ice cream and hot dogs, even souvenirs. The store can get a bit crowded at times, because its small, but thats part of the nostalgia of it. The store is clean, the staff is always friendly, as well as the folks you happen to bump into while walking around.