So many combinations of toppings cookies and floats and shakes and… it’s all amazing. I could live here. Pro tip the owner built some tables around the corner to the right when you leave. You are definitely going to need to sit down if you’re using both hands for a sandwich!

This place is shweet! From the front door to our first bite of confectionery goodness, Swirl gave me an old school feel of my childhood bakery with a very updated and modern twist. At first glance the swirl machine didnt seem like much but after we saw its purpose and might we were in awe. Not sure what they were thinking when they made this place but only greatness comes to mind for me. I am very pleased with the service and more excited about the treats. Until next time!

What a cool place to grab a sweet treat! The swirl machine is the only one in North Carolina!I got a swirl (similar to a blizzard) with vanilla ice cream, espresso powder, Oreos, and caramel sauce. YUM! It was kind of melty by the time I got home but I was really able to taste the espresso powder because I was savoring it instead of concentrating on driving.They were out of bananas when I was there so I need to go back to try the Elvis swirl!!

Was looking for a cupcake place and swirl is a new and amazing spot. You can build your own cupcakes and prices are good too! Definitely going back.

So yummy! I had someone surprise me with these at work. Everyone loved them

First time in here and it won’t be last . They have plenty of toppings for their ( cookies,cupcakes, and ice cream ). Sweet and helpful employees too

Swirl fosters the creativity in dessert addicts! There menu has a simplistic list of cupcakes, but frosting and topping options that allow you to create all kinds of fun and exciting combos. The staff was friendly and patient as I pondered my selections. I decided to get some of their smashwiches and a cupcake. I’m officially addicted to those soft pillowy cookie sandwiches. There cupcakes are decent. They are little smaller and have less complex flavors in comparison to some of the other shops in Charlotte. But that is the appeal with the vast frosting and topping options. And they have cookie dough and ice cream. Swirl is definitely worth stopping by and giving them a try. They have something for everyone.

I love the atmosphere and the sweet treats that you can get. You should come and try everything.

My first time here and bought 4 cupcakes for my daughter birthday, they were delicious. The young lady that helped me was so nice and helpful. I will be back soon. Thank you

Cupcakes were wonderful! Delightful little shop. We had a party and ordered 5 dozen assorted. Highly recommend! Thanks

I really liked it. Amazing customer service and it was quick came here after getting my nails done too I recommend the m&m and monster cookie

I’m not a huge fan of cupcakes, but I’ve been in with my dad a few times and the red velvet was pretty good. I like that they have several types of icing, and lots of options for toppings. They have a new pumpkin spice flavor, which my dad got today. I got vanilla soft serve ice cream with bits of cookie dough, brownie, and chocolate syrup- yum! I also love the cookie dough balls. Super cute place and the guy who works there is really nice.

Love, love, love cupcakes (and cookie sandwiches)! We ordered SWIRL for a birthday party and the owners were nothing but gracious. Thank you for making some great products!

I have to say that the cupcakes I ordered were delicious! I havent had a cupcake from any other bakery that can compete with SWIRL. My cupcake choices were, lemon toppee with buttercream icing, coconut flakes and raspberry drizzle, double chocolate topped with chocolate butter cream icing, brownies bites, M&Ms, and chocolate chips, the last cupcake was salted caramel topped butter cream icing, white chocolate pretzels and Carmel drizzle. The cupcakes were very moist and the icing was amazing. Very sweet but not too sweet. It was a perfect blend. I will definitely be ordering a dozen next time. The little boxes are very cute, along with their logo stickers.

This place made me love cupcakes

I love this place!! I always get in a good mood whenever I go in. The delicious treats combined with the stellar customer service always makes for a great experience. Thanks for being a dependable place for my sweet tooth :)

We decided to come for the grand opening after seeing that they were giving away free cupcakes.There was a bit of a line, but it wasnt too bad. Id assume this was just because it was the grand opening.We got the two free cupcakes--the Tiffany and Cleopatra and then built one of our own. The cake was pretty dry on the free cupcakes, but Im thinking it might just be because they made a bunch for opening day. They icing and toppings were both good.I really thought our build your own was the best of the three. We did strawberry cake, cookie butter icing, and poptarts, marshmallows, cinnamon toast crunch, fruit pebbles, and raspberry sauce. The cake was less dry on this one, but I still think Ive had better cake. The icing and toppings were where they really shined.Overall, I love the concept of build your own, but Ive had better cupcakes. If they improved the cake to be more moist, I think they would really stand out. Id definitely come back to give it another try though. Since it was opening day, Id be interested to see how it is once they settle in.

Out of five people sampling cupcakes and cookies they were just okay or not good. The icing on all was way too sweet. The red velvet did not taste like red velvet and the key lime cookie had zero flavor

Got Doordash delivery for a coworkers birthday and they reported back as delicious so I had to try it. OMG so good!! Everything I have had there is wonderful but the ice cream cookie sandwiches are the most amazing!! Customer service has always been outstanding too!

Swirl has soo many options, my mind was about to explode with all the possible combinations. As the employee behind the counter was going over everything, all I could think of is Ill have to be back so many times to try it all!Ended up going with a vanilla swirl with the walnut/chocolate cookie and Reeces Pieces, and it all blended together so well.I will be back to try the myriad of options and combinations! They also have some cool looking apparel, check it out!

This place is absolutely wonderful. The store itself is bright and clean and comfortable, and all the food is incredible. Its all baked in house, and you can tell. The cupcakes are soft and moist, the buttercream is sweet and fluffy, and the cookies are crispy on the edges and squishy in the middle. If youre in Charlotte, give Swirl a try!! I suggest the rainbow sugar or flourless chocolate cookies, I think those are my absolute favorites.

I don’t love cupcakes/cakes, so I wouldn’t think to come here. However, I was gifted with a cookie, cookie sandwich, and two cookie dough balls from here for my birthday and they were absolutely delicious! Definitely recommend trying Swirl for a variety of different treats and I plan on going back to try the ice cream!

Got 4 cookies (flourless chocolate, some kind of sugar cookie with Oreos in it, chocolate chip, and snickerdoodle) and 4 cupcakes (two chocolate, one red velvet, and one cinnamon).....HOLY SHITAKE!!! All the things were DELICIOUS 😋. Cant wait to try the ice cream next time (that is what everyone was queued up for, causing a bit of a wait).

Me and my sister wanted something sweet so we found swirl on DoorDash and ordered 12 cupcakes and I didn’t read the reviews and I’m soooo happy they were delicious not too sweet just right if you come to Charlotte or live in Charlotte go to swirl and get your a great cupcake

Love the frosted animal cracker topping

Good service. Great cupcakes

They have good prices and original items which is nice. The cookie dough is good but the cookies are served cold. Their cupcakes are yummy!

Convenient location & accessible. Love the bakery items...Especially the cupcakes, my favorite in pic😋😀

Ordered four custom cupcakes & one specialty cupcake. Kids enjoyed creating their cupcakes by choosing cake flavor, frosting, drizzle & four toppings from an extensive list of toppings. Cake was moist, toppings were fresh and buttercream frosting was a great consistency just a little sweet.

I took my kids here yesterday, the guy that took our order was amazing with my kids. He explained their process and how everything works! It was a delicious treat for sure! Thanks for the positive attitudes and great atmosphere!

Fantastic cupcakes and tons of unique flavors!

Love their cupcakes and the employees are very nice and helpful too. I accidentally said a icecream flavour instead of a Cupcake option and he immediately said you know what I can make it a Cupcake too.

First time going here. I will be going back there ice cream though 🤤 and cookie master cookie yes Lord 🙌🏽

Just had a box of vanilla with cream cheese and sprinkles dropped off at my work. I’m not sure what flavor they call it, but I’ll call it “Best cupcake I ever put in my mouth. “

Customer service is great but cupcakes are all frosting and extremely sweet. We couldnt finish them.

Swirl has the most delicious treats ever! Theres a wide variety to choose from. Its also in a great location and easy to get to. What I love most about this place is the excellent customer service I experience each and every time I visit. They make my time with them even sweater... pun totally intended!

Got some yummy cup cakes from here and they were superb totally recommend but there boxes are kinda small. LOL

OMG just ordered them from DoorDash, random sweet tooth moment and these cupcakes are out of this world. Love love love them !!

Swirl had so many delicious treats, it was hard to choose! I got an Oreo smashwich and my friend got a customized Red velvet cupcake, subbing the Oreo topping for raspberry syrup! So much freedom to customize here. You can build your own cupcake too. They also had flavors of unbaked cookie dough to choose from. Talked to the owner who was ringing us up and he is so friendly!! Well be back.

Fantastic selection and service! Swirl did an incredible job providing the most delicious assortment of confections for our celebration! Everyone at the event loved their cupcakes and couldnt get enough!

Ive used DoorDash to order a few times and these cupcakes are delicious, Id like a few more regular options but the creative ones they have are awesome.

Fresh delicious desserts and very friendly staff, a definite must try.

The owners of Swirl are wonderful and their cupcakes are amazing. They baked me 100 cupcakes, with a variety of flavors, for a birthday celebration. I highly recommend them! You can even build your own cupcake with toppings that you like! I love the concept, the taste of their cupcakes, and the people who work there. You can tell there is a lot of heart behind what they do. Can’t wait go back for more!

Was available on time and brought to car. Looks good, can’t wait to taste.

This place is great the owners are super nice, the cupcakes are the best I ever tasted.

Absolutely yummy! Loved the fall flavors of apple pie, pumpkin spice and my favorite nutella! Their signatures are great, too!

I honestly am not a cupcake person and only went because my girlfriend wanted to go and she loves sweets. I originally didn’t even plan to get one until I saw the display and all the options so I went with the salted Carmel. The best cupcake I have ever had by far. The cake is why I don’t like cupcakes but this was very different and a must have for anyone near by. Words just can’t do it justice.

Grand Opening day was so much fun! All the sweets were so yum. Watching the kids eyes light up when it was handed to them with their own creation. Even better was watching the adults be kids at heart by picking past time favorites. The owners and staff are kind which make them our kinda people. Such a great family night out after lunch or dinner or even a date night with my sweetheart. We will definitely be back.

Theyre super nice and helpful people. Cute and inviting storefront atmosphere. I got a little frustrated trying to find my way there and a guy actually took a baking break and guided me right to the front door and walked out my order and handed it to me😊I loved the place before I even took my first bite! Theyre cupcakes are the best weve tasted! 😋My daughter and I are always craving and testing new and creative sweets. These are PERFECT cupcakes! They have so many other delicious looking things to choose from. We cant wait to try them all!

First timer here. I ordered four cupcakes with butter cream or sour cream icing and the cakes were all moist and fresh (the icing wasn’t hard). The oatmeal raisin cookie was soft and delectable. The iced lemon doughnut with blueberries was my favorite. The key lime pastry was tasty as well. This is the best cupcake place in CLT yet.

Such an awesome place!! Will definitely be back!

I went in here today. I went for ice cream but they didn’t have ice cream, so I settled for a cupcake. Red velvet, and it looked delicious!!!Got in the car and on the way home wanted a bite because I couldn’t wait until I got home. It was soooo hard I couldn’t even put the plastic fork through it. The icing was delicious but I was more than disappointed with the cupcake and threw it all away. Waste of 4.00. I want to support the East side businesses but y’all have to do better than this.

I needed cupcakes that were lactose, soy and gluten free and they were able to accomodate!! They were absolutely delicious !!Great staff,great customer service , great food! Cant wait to try their other food items!!

Their cupcakes are AMAZING!! And they offer gluten free, which is so fantastic! They don’t even taste gluten free! Highly highly recommend this place!

Curtis & Ella (and all the staff) work around the clock to put their heart and soul into the most delicious cupcakes in Charlotte. With many creative flavors, amazing gluten free options, macaroons, cookies, etc., there is something for everyone! My personal fave is their Unicorn Oreos - try them out ASAP, Swirl is not to miss!

I had the pleasure of enjoying a Cleopatra cupcake yesterday and it was one of, if not THE best cupcake I have ever had. Pretty sure I had a dream about that icing.I was greeted by a very welcoming gentlemen upon arrival (I believe he was the owner) who did a great job of explaining their process to me and answered all of my questions.Not only do they have custom, made to order cupcakes (why compromise? have it your way) they also have an eye-catching assortment of various baked goods to choose from. I wasnt able to try everything I had my eye on so I will definitely be back!The friendliness of the employees paired with the colorfuly designed treats wrapped up in a location whose aesthetic borders between bakery and skate shop creates the perfect experience for all ages. 11/10. I look forward to coming back. Thanks SWIRL!

Finally got to try this place today & it was such a wonderful decision. GREAT experience & even GREATER cupcakes! definitely will be returning :)

I live a mile from Swirl and always grab cupcakes from here when I have visitors. They love it!!!! One of my favorite places here in Charlotte. Great cupcakes, high quality, and amazing service.

Love this bakery! Everything is always so fresh and they make the prettiest, most delicious treats! Swirl custom made my sons Spiderman birthday cake perfectly. I picked up treats to make a dessert charcuterie board and everybody loved it! They even have gluten free cupcakes and other delicious things!

Delicious ice cream & Desserts ❤️. Super clean & friendly. Would highly recommend!

I have been to Swirl on several occasions now and have been overly pleased every time. When first walking in, there is always someone up front to greet you. The staff is always so friendly and helpful! The unique cake flavors of the week keep me coming back to try whats new. They are so flavorful and the cake is very moist! I love to pop in on a Saturday when they have the donuts in shop! Those cake donuts are by far the best I have ever had! My personal favorite is the Strawberry cake donut which I like to get early because they tend to sell out. They have so many sweet treats in the display case to choose from. Moms Fudge is a must, the Award Winning Cookie is ah-mazing and the Cakey Balls are delicious and worth trying! I just cant say enough about this place!

This was my first visit, and they did not have All of the cupcake flavors. I was distracted when I ordered the fudge so the cashier gave me the smallest in the case(bite size). I paid $2.50 for it plus a cupcake and a tip. I will not return. Very disappointed!

Swirls cupcakes are so yummy!!! They have other treats too! Like Cookie Dough!

Lit

Literally the best thing to ever happen to Charlotte. I LOVEEEEE this place.

I love a cute cupcake store and since moving to CLT I’ve been missing my favorites! Fortunately I found Swirl! I like the “design your own” concept, but their pre-designed flavors are really cool too! Their packaging is genius-they put the cupcake in its box then add the frosting and toppings. They also have other bakery yummies and ice cream. Definitely a fun and yummy place to add to my treat rotation!

The Cleopatra Cupcake is slap yo mamma good!! The flavors and textures marry so well together.I wish I had a picture to post, but I inhaled and the cupcake was gone.

Excellent dessert selection & customer service! I’ll definitely be back!!!!

5 stars!! The pimento cheese cupcake was ridiculous good! I love unique flavors! You have got to try it!

Great customer service, great prices and great tasting. Thats the tri fecta right there

Simply Amazing - Worth every cent

Best cakes in town. Thank you for the amazing wedding cake it was beautiful. Their delivery team was on time, super professional and curtious.

I’m a regular, and they’re so sweet they sometimes even give me free items as i come there so often.

Hands down best cupcake I ever had in my life

Awesome Customized Cupcakes Whaaaaa?@! My Kids And I love it

The caramel and chocolate cupcakes are fantastic! ❤❤❤

Really enjoyed the cupcakes recommend to anyone who would love a real treat

I can’t wait for SWIRL to open. I’ve been a longtime fan of the Celestial Cakery and I’m so excited to see them expanding :)

Big fan of their cookie sandwiches.

Love having this place in the neighborhood! Delicious!

Today was my first of many visits the Alice cupcake was soooo good! 😋

This place is sensational !!!! Everything is delicious

SWIRL specializes in custom cakes, cupcakes, and unique desserts :)

My cake was the greatest.

These guys are literally the best ever!!!!

Cupcakes were dry and overpriced for the quality

Delicious cupcakes!!

Amazing cupcakes!!! Highly recommend!!!

😍😍😍😍😍😍😍😍😍 yummy